Great Learning
Targeted outreach and CRO to scale qualified leads.
Lead Generation & Outreach
Deployed multichannel ads with audience look‑alikes and email drips to consistently attract ICP prospects.
CRO & Funnel Optimization
Iterative experiments reduced bounce on key landing pages and improved on‑page conversion.
Objectives
Lift MQL volume, reduce CPL, and harden landing‑page funnel.
Achievements
Higher MQLs with healthier CPL; measurable gains in conversion rate.
Other Projects
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Learning Routes
Account‑based targeting with measurable CRO wins.
STEP Edges
Developed a complete website, course management system, and custom CMS while executing ongoing lead generation and performance marketing to scale enrollments and digital growth.
Fly Bangalore Vacations
Developed a Members Mobile App and Admin Dashboard along with performance marketing, video generation, and content management to streamline operations and improve overall business performance.
mPokket – AI Led Brand Video Generation
AI-powered hyper-personalised branding videos crafted for mPokket to drive engagement, scale content production, and enhance digital storytelling.